VIP Hosted Buyer Program

15 - 18 December 2026 • IFM (Istanbul Expo Center)

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VIP Hosted Buyer Program

Within the framework of its strong partnership with Istanbul Cereal, Pulses, Oil Seeds and Products Exporters’ Association (IHBIR), WorldFood Istanbul will once again host important buyers around the world. Last year, more than 900 VIP Buyers from 90 countries – predominantly from key regions such as the Middle East, North Africa (MENA), CIS countries, South & North America, and Southeast Asia – were hosted as part of the VIP Hosted Buyer Program.

Like always, local buyers, who shape the food industry, will be at the exhibition as well.

155 Country

900+ VIP Hosted Buyers
38.000+ B2B Meetings



EXHIBITOR TESTIMONIALS
We had meetings with 3 companies. Our talks with these companies are still ongoing. We met a company from Colombia with whom we have exchanged offers. The Matchmaking app was very good, it is an instrument that definitely needs to be pushed forward during the pandemic.
Sercan Ertürk Balarısı Gıda
I think the matchmaking app is very successful tool. We met companies that were interested in our products. Our meetings with 4 companies from various regions such as Colombia and Romania are still proceeding.The app shows a lot of promise, and we are thankful because this extra opportunity was offered to us free of charge since we thought we would only participate at the exhibition.
Ahmet Kadıoğlu Hayfene Spices
Buyers from Poland and Azerbaijan, with whom we had meetings, were high-quality with purchasing powers. I am familiar to the app because I used it last year too. When you are face-to-face at the exhibition, you only get to do business with perhaps one or two people out of a thousand. What is really important is to have met the people you will do business when the conditions are right, and staying in touch with them.”
Muhammed Cengiz Parçaoğlu Kuruyemiş

WorldFood Istanbul Hosted Buyer Program

To ensure exhibitors meet exactly the right people, the show’s VIP Hosted Buyer Programme is an added opportunity that matches exhibitors with a large group of highly targeted industry professionals.

Each year, WorldFood Istanbul invites VIP Hosted Buyers – high profile distributors, retailers, and wholesalers looking for new opportunities to offer their clients – to take part in the programme and hold B2B meetings with participating exhibitors.

For new business opportunities, be a part of WorldFood Istanbul`s VIP Hosted Buyer Programme from 2 – 5 September.


Requirements for participating:

  • You should fill the application form on the bottom of the page.

  • Register to the matchmaking app to organize your meetings.

  • Must be willing to adhere to all Hosted Buyer Programme commitments and attendance policies as per the terms & conditions

  • You should purchase and send us your flight tickets copy. (1st of September 2025 is the best option for arrival to İstanbul)

You can find the product groups by clicking here.

Exclusive Benefits at WorldFood Istanbul 2025

If accepted as a VIP Hosted Buyer you will receive;

  • An artificial intelligence powered matchmaking tool to help you discover new products and schedule meetings,

  • Unlimited access to the VIP Lounge with wi-fi, seating and refreshments,

  • Complimentary travel package,

  • Exclusive VIP entry to networking events and sessions.

Want to tap into the biggest customer base in Türkiye? Enroll now to the WorldFood Istanbul Hosted Buyer Programme by using the form below:

Fields marked with an asterisk * are mandatory

YOUR INFORMATION

YOUR COMPANY

EXTRA INFORMATION (OPTIONAL)

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